interactive designer, educator, photographer

It’s not a laptop, it’s a SLAB – What people are missing about the iPad

A lot of doubters are making a classic mistake in evaluating Apple’s iPad. They did the same thing after the initial announcement for the iPhone, or for that matter the Toyota Prius. The mistake is thinking in terms of existing categories and value propositions. For the iPad, the doubt seems to boil down to: “I don’t like it because it doesn’t fit my ideal for a great laptop.” The critiques don’t always state it those terms, but I think that’s where it’s coming from. No camera, no keyboard, no multi-tasking, no Flash (okay, actually Safari on the iPad really does need that), etc. – these are standard expectations for a laptop.

And the doubters are right, for those of us who want a cool, small, OS X laptop thing, the iPad does not hit the mark (of course, as the iPad matures it will get many of these things – the inevitable 4.0 release of the iPhone OS will likely address the multitasking and app organization issues. And maybe Adobe and Apple will finally make nice for the Flash plug-in. And the 2011 version will have a camera etc.).

But people who want a better laptop aren’t the target audience for the iPad. Just like people who wanted a better Blackberry weren’t the target audience for the original iPhone. And people who wanted a green-washed sports-car were not the target audience for the Prius. Guess what? These products were a success anyway, because they met a new need and found a new audience.

So what is the iPad? Well, that remains to be seen. It will evolve in the next year as developers turn the iPad into a range of completely new things that, once they exist, will be essential for many people. To start all this off, Apple gives us the basic foundation and a decent value proposition:

  • Read rich media books/magazines/newspapers
  • Comfortably browse the web
  • Use interactive textbooks and other learning material
  • Work with personal media (photos, music, video)
  • Play games
  • Shift low-intensity computer stuff off the computer (email, todo lists, calendars, presentations, note taking, etc.)
  • And as an add-on value, provide an admittedly compromised level of computer substitution for word processing, spreadsheets, etc. so we don’t always have to drag around a laptop.

That alone is a pretty good deal for $500. But what will come, and will likely make the iPad a major success, is a range of new apps that turn the iPad into an incredible device for doing more specific kinds of activities. For example, recording a song – it can be a complete recording system and tangible interface with faders, knobs, transport controls, etc. Or as remote control for your house and entertainment system. Or as a painting canvas. Or as a device that sits next to, and is an adjunct to your computer - wacom tablet, todo list, email, application switcher, etc. Or to organize your genealogy. Or to do scrapbooking (really, this could sell a millions units alone). Or plan a trip. Or evaluate X-Rays at your patient’s bedside… You get the idea.

I call these devices Slabs. The iPad, iPhone, Andriod, etc. are generic platforms that, via an app, turn into a product. And a 10″ Slab with multi-touch surface can be a lot of different products.

More to come in the following days on my thoughts about SLABS, SOFTDUCTS, and BESPOKE OBJECTS.

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microsoft future 2019 – not so original

The Microsoft Office Labs Vision 2019 video recently shown at the Wharton Business Technology Conference, by Microsoft’s Business Division president Stephen Elop (text of speech), does a good job of showing potential modes of interacting with embedded and ubiquitous multi-touch displays. But how original is it? My students in Art Center College of Design’s graduate Media Design Program have been working on ideas like this for many years, and have made speculative videos like this, as well as working prototypes and real projects. See below for several examples, as well as some thoughts on where future interfaces should go – is Microsoft just proposing another version of windows?

Update: Behind the scenes of the making of the video

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Microsoft Office Lab’s Vision 2019 video

beyondthefold1

MDP Alumni Sebastian Bettencourt’s Beyond The Fold Newspaper Project

 

Here are links to several of my students’ past projects:

…Read more

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Honda & GPJ donate multi-touch table to the Media Design Program

Acura Oracle Multi-touch table

American Honda and George P. Johnson have donated one of their Oracle Multi-touch Tables to the Media Design Program. We now have it permanently in our graduate studio where it is available for faculty and students to develop new applications. In particular, we’re interested in exploring how large sets of text and image content can be explored in a collaborative way with multiple users.

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acura oracles, multi-touch interaction


Demo Video, More video on YouTube

The Acura Oracle project was initiated by MDP alumni Nikolai Cornell at George P. Johnson for the Acura stand at the international auto shows (including Detroit, Chicago, New York, and LA). I participated as a consultant in the initial creative brainstorming and technical definition. Bringing in Moto Development to create the multi-touch technology and optics, I coordinated Moto with the creative team, advised on interaction issues, and developed test projects to explore different interaction possibilities.

…Read more

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Infiniti Interactive Mirror – 2006 Detroit Auto Show

An installation for Infiniti at the International Auto Shows, the Infiniti Interactive Mirror is a 3 screen interface that uses mirrored glass and rear projection to create a seamless large screen touch interface. George P. Johnson created the project with Nikolai Cornell (MDP alum, basing the project on his thesis project) as creative director. Nikolai worked with The Designory, MindFlood, and my company Commotion. 

On this project, I designed and built the sensor system that detects a person’s hand position in front of a flat surface without any sensors on the sides of the display or behind the user. In addition, I provided interactive consulting on the project.

Read an article on how the project was produced (rescued with the wayback machine – was originally published online at designinteract.com, but communication arts killed it).

www.interactivemirror.net

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