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“Design is not just what it looks like and feels like. Design is how it works.”

– Steve Jobs

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In Blog

By phil

It’s not a laptop, it’s a SLAB – What people are missing about the iPad

On 28, Jan 2010 | In Blog, ideas | By phil

A lot of doubters are making a classic mistake in evaluating Apple’s iPad. They did the same thing after the initial announcement for the iPhone, or for that matter the Toyota Prius. The mistake is thinking in terms of existing categories and value propositions. For the iPad, the doubt seems to boil down to: “I don’t like it because it doesn’t fit my ideal for a great laptop.” The critiques don’t always state it those terms, but I think that’s where it’s coming from. No camera, no keyboard, no multi-tasking, no Flash (okay, actually Safari on the iPad really does need that), etc. – these are standard expectations for a laptop.

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In Blog

By phil

The New Ecology of Things Publication

On 15, Mar 2008 | In Blog | By phil

The Media Design Program’s new transmedia publication, The New Ecology of Things, is complete. The book, website, poster and mobile phone content address the design and educational issues related to ubiquitous computing and is an ecology of essays, glossary, forum, interactive works, video, and a short story by Bruce Sterling. You can order the book here: The New Ecology of Things (NET).

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